Work / Cassie + Friends / 2019 / Design
There are an estimated seven million children affected by Juvenile Arthritis—an autoimmune condition that inflames the tissue lining of joints. Doctors recommend daily baths of at least 15 minutes to alleviate severe pain, stiffness, and swelling.
The problem is, kids hate staying in the bath. Any parent knows how challenging it is to keep a bored, restless child in the bath for a few minutes, let alone the full length required for Juvenile Arthritis treatment.
To help keep kids in the bath longer we created Foam Ease: slow-release bath bombs with toys hidden inside. The disintegration of the bath bombs takes approximately 15 minutes, so while kids wait for their toy, they’re staying in the bath long enough to get the treatment they need.