Darren Yada


Darren is a Managing Partner and Head of Strategy in Rethink Canada’s Vancouver office.

He leads a growing team of strategists, analysts and amplification experts fuelled by a desire to help brands challenge the status quo. This passion began while leading digital strategy at the Nettwerk Music Group where he had a front row seat to the transformation of an entire industry caused by digital disruption.

While at Nettwerk, Darren also helped start up YYOGA, serving as the first and only employee for their first year of operations.