The Financial Brand magazine has named Coast Capital Savings' giant Thank You card one of the 15 best guerrilla promotions in banking.

The giant 8’ x 10’ Thank You card was posted outside Vancouver’s Waterfront Station, giving regular Canadians a chance to pen their personal thank you messages to the big banks. The card was part of Rethink’s ongoing campaign for Coast Capital Savings; one that lampoons Canada’s big banks for the fees they charge.

To see the card, along with other Financial Brand favourites, click here.

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