Science World lured unsuspecting Vancouver shoppers into what looked like a free photo booth to promote its recent exhibit: “Scream! The Science of Fear.” Watch what happened here.

Once people sat down to wait for their picture, they were startled with the image of a frightened woman on the photo booth screen. As they exited the booth they received their photos with a fact printed on the sheet: “A photo of a scared person is enough to spread fear. We can explain.” They were also given free passes to the exhibit. Thankfully, no heart attacks were reported.

More press coverage:

http://adsoftheworld.com/media/ambient/science_world_photo_booth_of_doom

http://www.advertolog.com/science-world/adverts/photo-booth-of-doom-565791/

http://www.coloribus.com/adsarchive/tv-commercials/science-world-exhibition-photo-booth-of-doom-565791/

http://tweetmeme.com/story/194183895/science-world-photo-booth-of-doom-scaryideascom

http://video.aol.co.uk/video-detail/photo-booth-of-doom-terrorizes-robson-st/2924916171

http://www.scaryideas.com/content/13592/

Return to news.