This campaign for Sympatico's online channels puts the message right into a registered URL that redirects to the channel's homepage.

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Sympatico.ca is the most popular online destination for Canadians who want the latest on cars, finance, Canadian news, music, videos, celebrity gossips, fashion and style, blogs, and much more. The company produces several independently branded online channels, including inMusic, Best Health, TV guide, and Push.ca.