Blog / November 24, 2015
This month, unsuspecting grocery shoppers got a cheeky reminder to check their melons in the produce section.
Every cantaloupe, honeydew, and mini-watermelon was stickered with the cheeky reminder of “Have you checked yours?” and a link to the official site full of helpful breast cancer information and prevention tips.
The campaign was designed to remind people that regular self-checking can save lives – especially in young people who don’t undergo regular mammograms. In fact, 18% of all breast cancers are diagnosed in women under 50.
For more information check out www.dontforgettocheck.ca.