A&W surprises hungry swimmers with the world’s first “float thru”

Blog / August 18, 2015

Penticton, BC is home to one of summertime’s best pastimes, a meandering channel made for inner-tubes and good times. 

Floatie

A few weeks ago, A&W took to the beloved Okanagan River Channel to surprise some hungry swimmers with the world’s first float thru.

The “float thru” was complete with a parody drive thru order speaker box to place your order.

Our burger ambassador, Ryan, suited up with some aquasox:

GIF - Ryan Underwater

And found some pretty innovative ways to connect vacationers with Teen Burgers.

GIF - Burger Toss

Here’s an extended cut of the video with even more excitement:

And here’s how it’s getting talked about around the web: